ONE-TO-ONE ENDURANCE COACHING
Individual coaching for runners who want more than a training plan.
You already know that becoming a better runner takes more than following a generic schedule.
One-to-one coaching gives you individualised training, regular expert feedback and an ongoing coaching relationship built around your goals, your life and how you actually respond to training.
We work together to help you improve, understand your training and keep moving towards the runner you want to become.
See how coaching works ↓
£200 / month
No minimum contract
Online coaching · Worldwide
Individual training built around them
Regular feedback and analysis
Training that adapts when life changes
Direct access to their coach
To understand why they are training the way they are
Long-term development rather than a static plan
Designed for runners who want:
● 3 coaching places currently available
Coaching works best when we're both part of the process.
IS THIS FOR YOU?
Good coaching is a two-way relationship.
I can analyse the training, plan the sessions and bring my experience to the process — but the quality of the coaching improves enormously when I understand how you're feeling, what you're experiencing and what's happening outside running too.
You don't need to know everything about training. You do need to be willing to communicate, learn and work together.
Have some running experience and something meaningful you want to work towards
Want training built specifically around you
Are willing to give regular and honest feedback
Want to understand why you're doing the training, not simply complete it
Value communication and an ongoing coach–athlete relationship
Want to develop over time rather than follow a one-off plan
You'll probably get a lot from coaching if you:
It may not be the right service if you:
Only want a static training plan to follow on your own
Are mainly looking for the lowest-cost option
Don't want regular interaction with a coach
Prefer to complete training without providing feedback
Want someone simply to prescribe workouts rather than help you learn and adapt
Everything we need to build, understand and adapt your training.
WHAT'S INCLUDED
The plan is only one part of the service.
One-to-one coaching combines individual training with ongoing communication, analysis and support, so we can keep making better decisions as your training develops.
01
Your training plan is built around your goals, experience, current fitness, available time and wider commitments.
It includes a long-term, adaptable training overview, with unlimited changes when training, recovery or life means the plan needs to move with you.
Individual training
02
I review your training, workout feedback and relevant data so we're not simply ticking sessions off a calendar.
You'll also receive a weekly training review looking at how the week has gone, what the data tells us and what we can learn from it.
Feedback & analysis
03
You have unlimited access to me through WhatsApp, phone, email and TrainingPeaks.
Regular feedback is central to the process. The more I understand about how you're responding physically and mentally, the more effectively I can coach you.
Communication & support
04
Your coaching also includes:
TrainingPeaks Premium
Ochy running form and gait analysis
TPPC athlete WhatsApp group
TPPC Strava Club
Discounts on TPPC training events
Tools & community
THE COACHING PROCESS
Training is planned — coaching is ongoing.
Your training plan gives us direction, but it isn't something I write once and leave you to follow.
Coaching is a continual process of planning, training, feedback, analysis and adjustment. What happens next depends on what we're learning from what has already happened.
Training is built around your current goals, availability, training phase and the wider demands in your life.
01 — Plan
You complete the training and record how it went, including the things that numbers alone can't tell us.
02 — Train
I look at your feedback and relevant training data, give you personalised feedback and review the wider picture each week.
03 — Review
We use what we've learned to make the next decision — whether that means progressing, maintaining, changing or occasionally backing off.
04 — Adapt
The plan serves the athlete — the athlete doesn't serve the plan.
From first conversation to your first week of training.
GETTING STARTED
Starting coaching should feel straightforward.
The first stage is about getting to know you properly — your running history, goals, previous injuries, current training and the realities of fitting running around the rest of your life.
01 — Talk
We'll spend around 30 minutes talking about your running, what you'd like to achieve and what you're looking for from a coach.
There's no obligation to sign up.
Book a free coaching call
02 — Tell me about you
If we decide to work together, I'll send you a detailed intake form covering your training and injury history, goals, personal bests, upcoming races, availability and wider commitments.
Complete your coaching intake
03 — Set everything up
I'll use your intake to begin shaping your training and get you set up with TrainingPeaks Premium, the TPPC athlete community and the supporting resources you'll need.
Build your coaching environment
04 — Start coaching
Once training starts, the process becomes ongoing. You train, communicate and give feedback; I review, respond and adapt the plan as we learn more.
Begin training, feedback and adaptation
30 minutes · No obligation
Coaching that makes a difference beyond the training plan.
ATHLETE EXPERIENCES
Results matter, but so does the experience of getting there.
The aim is to help athletes improve their performance while becoming more confident, knowledgeable and resilient runners.
“Tom has helped me grow as a runner more than I ever could have alone. Tom is not only knowledgeable and experienced when setting a great program and sessions, he also helped me navigate illnesses and injury setbacks to achieve my goals and PB across all distances.”
James Cawthorpe
“Communication has always been superb, I have learnt so much about how to be a better runner both mentally and physically, plus nutrition and running shoes.”
Steve Howliston
“Thank you so much for all your help getting me onto the start line and in a place where I was able to complete the 100 miles — not made easy between the ankle and knee issues this year. I am very grateful for your advice and support.”
Adrian Aronsson-Storrier
£200 per month. No minimum contract.
THE INVESTMENT
Coaching should continue because it's useful to you — not because you're locked into a contract.
There is no minimum sign-up period and no notice period. If at any point you decide coaching is no longer right for you, you can simply let me know by email or phone.
Your monthly coaching includes the complete service described above — individualised training, unlimited adaptations and communication, personalised feedback and analysis, weekly training reviews, TrainingPeaks Premium, Ochy analysis and access to the TPPC athlete community.
● 3 coaching places currently available
30 minutes · No obligation
A few things you might want to know.
COACHING FAQ
Still unsure about something? These are some of the questions runners often have before starting one-to-one coaching.
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I work with runners across a wide range of abilities, from people looking to become fitter and stronger through to experienced marathon and ultramarathon runners chasing ambitious performance goals.
You don't need to be an elite athlete. What matters more is that you have something meaningful you want to work towards and are willing to engage with the coaching process.
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My main focus is endurance running, particularly marathon and ultramarathon distances, although I also coach runners working towards shorter-distance performance goals.
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As often as it needs to.
Your plan provides direction, but it isn't fixed regardless of what happens. Feedback, recovery, work, family commitments, illness, injury, races and how you're responding to training can all influence what we do next.
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Ideally, I'd like feedback after every session, particularly when something feels different from expected. At a minimum, feedback on the key sessions of the week is important.
The more I understand about how you're responding to training, the better I can coach you.
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We deal with what has actually happened rather than trying to force the original plan.
Sometimes that means moving a session, changing the week or simply letting something go. Missing training occasionally isn't a failure — the important thing is making the best decision about what comes next.
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Health always comes first.
If something changes, we'll adapt the training and decide what is appropriate from a coaching perspective. Where an injury or illness needs medical assessment or treatment, I'll encourage you to work with an appropriately qualified healthcare professional rather than trying to diagnose or treat it through coaching.
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Communication is unlimited through WhatsApp, phone, email and TrainingPeaks.
Most day-to-day communication tends to work well through WhatsApp and TrainingPeaks, but we can use whichever method makes sense for the situation.
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Yes. The coaching is delivered online and I work with athletes internationally.
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Yes. There is no minimum coaching period and no notice period.
If you decide coaching is no longer right for you, simply let me know by email or phone.
Let's talk about your running.
READY TO START?
If you're looking for individual coaching, regular feedback and a training process that adapts around you, the next step is a simple conversation.
Tell me where you are now, what you're working towards and what you'd like from coaching. I'll tell you how I work, answer any questions and we can decide whether we're a good fit.
● 3 coaching places currently available
30 minutes · No obligation
Not ready for coaching yet?